In 2022, I accepted the honor of being named the creative director  for the Eunic Ortiz for State Senate campaign. She approached me with a simple request. Create a visual identity that not only spoke to her strong native roots in Florida, but also the boldness of a campaign that urged Floridian voters to dare to be brave and vote for positive progressive change.. 

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The results featured a strong name brand mark and a creative flow that withstands the test of time. See the gallery below for a sample.